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Do You Know The Most Powerful Type of Advertising?
From Mike Michalowicz: Product placement in movies and TV is so powerful researchers say the only way to not be influenced is to not watch.
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How to Overcome Social Media Nightmares
From Brian Moran:Social media has its advantages, but when disaster hits, it has the potential to destroy your business. Here are four ways to avoid social media nightmares.
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4 Ways to Make 24/7 Social Media Seamless
From Rieva Lesonsky:Social media is so yesterday. Ok, not really, but it’s evolving from a marketing tactic into a business precept. Get ready—social business is what’s next.
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Does Your Marketing Strategy Need a Good Spring Cleaning?
From Mike Michalowicz:Spring-cleaning isn’t just for houses. Chances are your website, marketing strategy and contact lists (among other things) could be polished, too. Here are tips on how to get it...
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SXSWi Simplified: The Aftermath
From Kate Kudish:Did you get what you wanted out of this year's SXSWi? Use this infographic to reflect on the who, what, where and why of the 2013 tech conference.
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Customer Engagement: Can You Have Too Much of A Good Thing?
From Rieva Lesonsky:When it comes to engaging your customers, don't put all of your eggs in one basket. The more ways you engage, the more money you’ll make.
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Are Blogs The Best Marketing Platform?
From Mike Michalowicz:No matter how often you twee or what you post to Facebook, blogging trumps social media four-to-one for effectiveness.
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Social Media Strategy: 7 Keys to Success
From Charlene Yi:Making social media part of your business platform isn't enough. You need a specific strategy to make the power of social media work for you.
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2 Simple Steps to Differentiate Your Customer Service
From Rieva Lesonsky:Being reactive and just listening to your customers’ complaints isn’t enough. You need to be proactive, ask for customer feedback and fix what’s wrong.
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Rock Star Beer: Best Brand Extensions Ever?
From Mike Michalowicz: Iron Maiden’s song “The Trooper,” isn’t just great music. Now it’s a beer too. More bands are producing and branding themselves with beer.
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Easy Tip to Drastically Improve Your Content Marketing
From Mike Michalowicz:You don’t become a rock star marketer using a hit or miss plan. You become a rock star by doing these 5 things.
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7 Effective Ways to Engage on Twitter
From Ekaterina Walter:Your success on twitter relies on how you engage with your communities. Use these tips to ensure people read your tweets.
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Likeability
From JJ Ramberg:In this Digital DIY, Likeable Local CEO Dave Kerpen joins us to share how you can give your business an attractive personality.
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Maximize the Broadcast Effect for Happy Customers
From Barry Moltz: With the rise of social media, any customer can broadcast his or her opinion. Here's to engage with customers to ensure it's a positive effect.
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Get Your Twitter Followers to Think You’re Brilliant
From Mike Michalowicz:Consumers enjoy real-time responses to their social media questions, and they expect them. Can you deliver them?
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3 Offbeat Content Marketing Programs That Inspire
From Ann Handley:Looking for content marketing inspiration? Steal ideas from these three quirky, yet successful, marketing campaigns.
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The Power of Utilitarian Brands
From Mike Michalowicz:A simple message can be hard to achieve, but Rolex has proven it can go just as far in promoting a product in the marketplace.
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7 Essential Steps for SEO Success
From Danny Sullivan:SEO is like PR for your website. Get more people to visit your site by following these seven inside tips.
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3 Social Media Tax Resources for Last-Minute Filers
From Tom Parker:Get the answers to many of your tax questions by using these social media channels.
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The Most Clever Marketing Mishap Ever
From Mike Michalowicz:When Lifelock shared their CEO’s social security number publicly it did what it was supposed to do—draw attention.
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